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Watch this: Sony assembles three of its hottest gadgets in just five minutes

Sony assemble screenshot

How long does it take to assemble Sony's latest and greatest consumer gadgets? Just over five minutes, according to a video released by the company. The CES-inspired clip shows individual Sony engineers piecing together (by hand) the Xperia Z, Cyber-shot RX1, and one of its camcorders. There doesn't appear to be any time manipulation happening, and it's genuinely fascinating to see how quickly each device evolves from a collection of tiny parts and screws into the finished retail product. It also reveals that, even when working with a 5-inch 1080p display, Sony had to deal with some pretty tight confines in fitting its new Xperia flagship together. As an added bonus, playing the clip backwards should give you a good indication of how to take these things apart if the need arises — assuming you're the DIY type.

The Verge
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