Microsoft launches HelpBridge app for sending quick emergency messages or aid in a disaster

Microsoft HelpBridge app stock

Microsoft is making another foray into turning virtual connections into an ad-hoc disaster aid network. HelpBridge, launched today for Windows Phone, iOS, and Android, lets users create lists of emergency contacts and then set up a protocol for communicating with people during a disaster. A pair of buttons will either let you say that you need help or that you're all right; once you tap one, it'll give you the option to send a message to your list by email or SMS, or to post a message on Facebook. Another section, dubbed "Give Help," is meant for people outside the disaster area. It includes things like PayPal and text message donation links and lists of volunteer opportunities.

HelpBridge is based on Azure and a variety of partner services, including AidMatrix and the Mobile Giving Foundation. As such, it's a bit more expansive than similar systems like Facebook's Disaster Message Board, which launched in Japan some time ago. Unlike location- or event-specific disaster services, it's also meant to work in a variety of circumstances, increasing its chances of becoming a general go-to disaster app. As Microsoft notes, however, that leaves it open to everyday use that could "dilute the effectiveness of the app when you need it most." Hopefully, HelpBridge will enjoy greater longevity than similar Microsoft emergency system Vine, which closed after an abortive year-long beta in 2010.

The Verge
Log In Sign Up

Log In Sign Up

Forgot password?

We'll email you a reset link.

If you signed up using a 3rd party account like Facebook or Twitter, please login with it instead.

Forgot password?

Try another email?

Almost done,

By becoming a registered user, you are also agreeing to our Terms and confirming that you have read our Privacy Policy.



Choose an available username to complete sign up.

In order to provide our users with a better overall experience, we ask for more information from Facebook when using it to login so that we can learn more about our audience and provide you with the best possible experience. We do not store specific user data and the sharing of it is not required to login with Facebook.