Intel reportedly plans to launch its internet TV service in a limited number of cities

Intel logo

Citing a video industry source, TechCrunch reports that Intel plans to offer its TV service in a limited number of markets after facing difficulty signing deals with content owners. Earlier this year, reports from The Wall Street Journal and Reuters indicated that Intel could enter the content distribution business with its own Intel-branded, web-based TV service and set-top box by the end of 2012; the service is said to blend traditional TV offerings like sports with streaming services that are all delivered over a customer's existing internet connection. It wasn't clear at the time if Intel would deliver on that schedule — the WSJ said in March that the company hadn't made any content deals yet — and it looks like the company will have to make some concessions to get content providers interested in its plans.

Ambitious features could be holding back Intel's service

Intel's plans are said to include some ambitious features, which could be a cause for the media industry's reluctance to provide their content. For instance, TechCrunch says that Intel's service could let users watch any programming aired within the last month for channels they subscribe to. By comparison, Dish Network's PrimeTime Anytime feature allows users to record all primetime content from ABC, CBS, Fox, and NBC nightly and store it for eight days. It's also said to be working on innovative set-top box technology, including a system that would allow it to broadcast targeted ads using facial recognition, which could provide information like age and gender to marketers. There still doesn't seem to be a solid timeframe for an announcement, but TechCrunch says that Intel plans to rollout the service "soon."

The Verge
Log In Sign Up

Log In Sign Up

Please choose a new Verge username and password

As part of the new Verge launch, prior users will need to choose a permanent username, along with a new password.

Your username will be used to login to Verge going forward.

I already have a Vox Media account!

Verify Vox Media account

Please login to your Vox Media account. This account will be linked to your previously existing Eater account.

Please choose a new Verge username and password

As part of the new Verge launch, prior MT authors will need to choose a new username and password.

Your username will be used to login to Verge going forward.

Forgot password?

We'll email you a reset link.

If you signed up using a 3rd party account like Facebook or Twitter, please login with it instead.

Forgot password?

Try another email?

Almost done,

By becoming a registered user, you are also agreeing to our Terms and confirming that you have read our Privacy Policy.



Choose an available username to complete sign up.

In order to provide our users with a better overall experience, we ask for more information from Facebook when using it to login so that we can learn more about our audience and provide you with the best possible experience. We do not store specific user data and the sharing of it is not required to login with Facebook.